MPDFT
/
digital craft
/
innovation
Fair Play
(
3
)

/ About the project
The world’s first AI-powered digital prosecutor against online racism, giving ordinary citizens the power to identify, interpret and report racist abuse through a sovereign legal AI trained on criminal law, cultural context and coded hate speech; transforming passive witnesses into active agents of justice.
/ Credits
Client:
MPDFT
Agency:
Ogilvy Health - NYC
Recognition:
Cannes Lions, Lisbon
/ Role
Associate Creative Director / Designer




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